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About PXL Analytics

PXL Analytics is a Brighton based web analysis and design company that strives to give small to medium sized businesses deeper insights into their web page visitors and customers. Using Google Analytics in conjunction with an enthusiasm for data merging and correlation, it is our aim to work with you to set achievable goals, bolster your understanding of consumer demographics and interactions, and increase your conversion rate optimisation.
Understanding of the age, origin, and device used by visitors can enable you to improve your user experience, interface, and overall design of your webpages. PXL Analytics monitors traffic data and presents the findings in an easy to digest report tailored to your needs and goals; highlighting areas of potential improvement.
Once data is collected, or if you already have a vision for your webpages you wish to make a reality, PXL Analytics will aid you in optimising your webpage layout, functionality, device and browser support, and much more. Using HTML, CSS, and Javascript, it is our objective to turn your ideas into a site you can be proud of.

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Analytics

Google Analytics is a tool that enables users to collect huge amounts of data from your webpages. Bounce rates, event hits, and loading times are just a few of the areas that Google Analytics can monitor and present in a myriad of ways.
Using funneling, specifying parameters, and setting goals can help you assess the efficiency of ad campaigns, appreciate why bounce rates on particular pages are occurring, and so much more. PXL Analytics takes the time to really understand your goals and development path, ensuring data collection and analysis are as streamlined and efficient as possible.
Reports are made to suit you. Filtering through the data to find correlations that are relevant to your objectives, PXL Analytics presents the findings in easy-to-read graphical displays accompanied by the raw data. Helpful insights are reported alongside the data to further aid you in understanding the behaviours of your visitors and customers.

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Web Design

Data driven design can take your web pages from a lack luster presentation, to an engaging and enthralling user experience. PXL Analytics uses an appreciation of core visitor demographics, load times, and more to develop your pages; editing the markup, styling, and layout to encourage and improve traffic to target areas within your site.
Multiple variables can change how your site is displayed to your customers. Different devices present web pages in a multitude of ways. Operating systems have varying font support, and the wide array of browsers have differing levels of HTML and CSS support. Understanding this and adapting your pages to accommodate them will deliver a more complete experience over a wider range of platforms.
Whether you desire a quick fix to particular elements or a complete overhaul of your site, PXL Analytics is here to deliver your bespoke vision.

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About David...

PXL Analytics is owned and run by David Charles, a University of Sussex graduate of Astrophysics. David uses his talents in experimental physics, database design, and programming to deliver a robust and efficient analytical review of your web pages. His experience in teaching and coaching enables him to differentiate report content, giving you bespoke, concise, and easy to understand insight into your web page users. With a passion and a keen eye for graphic design, coupled with an adept ability in front-end scripting, David revels in producing exciting images and web pages that are tailored to achieve your goals.

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